Let’s face it, growing your sphere of influence means (eventually) getting more referrals. These basic strategies can help you grow your sphere of influence network, have a larger community presence, and increase the number of referrals and new business leads:

Handwritten communication is more effective than other follow up methods. Use handwritten Note Cards to reach out to prospective clients and to say thank you to vendors and clients.

Even if you mess up everything below, if you consistently market to your farm, you will eventually see activity. Don't forgo your marketing just because you're not seeing immediate results.

Here are a few reasons why you should include direct mail in your marketing.

Contrary to what might be popular belief, print marketing is not dead. Technology has provided new life for print in many ways.